Business Model Papers

Soft Drink Industry Business Plan

Executive summary The intended venture is a private limited company.The firm will deal with the manufacture of soft drink products. Its operation will concentrate on the production of non-alcoholic energy drink that will be consumed by various categories of individuals. The identified consumers are the categorized into individual and organizational....

Inventory System of an Organization

Introduction The inventory system of an organization determines when stock should be replenished, how large orders should be, and monitoring levels of inventory. Zero inventories make sure that the parts or goods are delivered by the suppliers directly. Inventory management may be used to improve customer service, ensure that supply...

Shareholders and Companies Relations

Introduction In the today’s business world, ethics is the key element for the pride and position of any organization and none of the organization would ever like to be known as unethical organization. The successful businesses and organizations are considered to be the ones who struggle hard and give priority...

Strategic Company Analysis on AT&T and Verizon

Introduction This paper is based on the analysis of two companies in the telecommunications industry. These companies are AT&T and Verizon Wireless. AT&T Company is a combination of many formerly Regional Bell Operating Companies. It is the largest company in the communication industry and provides its long-distance services in over...

Enterprise Resource Planning Systems: Systems Applications and Products

ERP Systems The letters ERP denote “Enterprise Resource Planning”. ERP is a tool derived because of the development in information technology used to integrate the complete data and processes of an organization into a single system. ERP is supported by many hardware and software applications to enable the organization to...

Google Company Marketing Strategy

Google is one of the most successful companies based on innovative solutions and approaches to business. Specifically, a decision-making approach followed by Google involves concentration on profitable sales volume; recognition that selling activity begins before products are manufactured; an executive at the highest echelon to assure that customer consideration and...

Dell’s Success Strategy

Introduction There is no a standard approach which would help a company to achieved a global success and brand recognition. Every business searches for unique strategies and methods which best suit its marketing objectives and products delivered to a mass consumer. Dell, an American-based technology company, has developed a set...

Super Mix Mixer: Marketing Plan

Introduction Company G is a firm which is planning to enter into the small appliance market; the target market of Company G is the household customers mainly whereas small restaurants and other such businesses can also utilize its product in their functions. The name of the product which is being...

Organizational Behavior: Term Definition

Outline Every organization wants to achieve the high status and position in the market for which it has to strive hard. Several factors are involved in achieving success for the organization. Internal and external factors are involved in the organization which influences the success of an organization in the market....

Strategic Innovation: New Products, Lower Prices and Higher Quality of Services

Innovations have a profound impact on the competitive advantage of a company because they lead to new products and services appealing to consumers. Innovations allow the company to attract competitors’ target audiences and propose lower prices and higher quality of products and services. The exact nature of the innovation process...

Organizational Culture of Disney

In every organization culture determines the ways of performance, interaction patterns between employees, managers, types of communication, climate, morale and satisfaction. New business environment and cultural changes change organizational culture and influence behavior and motivation of employees. Shared values, visions, relationships and climate influence implementations and perceptions of organizational actions....

Personal Leadership Strategy

Strategic intent Change is a very important aspect of any organization that is success oriented. It is through change that improvements in productivity can easily be noticed in organizations. By virtue of this fact therefore I would like to be an urgent of change in the organization in which I...

TESCO Company: Strategic Analysis

Introduction Tesco is a Britain based international food retailer and one of the leading food retailers in the world. The company operates several stores of over 2300 worldwide and about 1900 stores in the United Kingdom (Datamonitor, 2004: 4). The company originally sold food but has with time changed and...

L’Oreal Company and the Global Financial Crisis

Executive Summary The current report is an overview of selected company L’Oreal which is based in France. The trademark of L’Oreal is extremely popular in the entire world which covers products not just used for gal-derma but also for dermatology. The main business of the company is cosmetics production and...

Productivity, Flexibility, and Legitimacy in Human Resource Management

In the book Strategy & Human Resource Management by Boxall and Purcell, the authors have singled out three fundamental elements that constitute the framework of a Human Resource Management policy that can be expected to be successful in the long run (Boxall & Purcell 2007). It is for the same...

Business Ethics for Maintaining Employees in an Organization

Balancing Business Ethics Factors The standards of behavior that guide moral choices about the conduct of the personnel in a business organization and the relationship with its publics are always referred to as business ethics the goal of these business ethics is to ensure the safety of the employees, management,...

Parker Pen Co.: International Marketing Strategy

If you were chosen as the new head of Parker Pen, what overall direction would you recommend? (Please support your position with references to relevant class discussions, assignments, or handouts; these will influence your grade). In your response, please describe how your overall recommendations will affect Parker’s: In order to...

Effective Communication Between Managers and Employees

An effective communication between the employers or the managers and the employees is a primary element behind the efficienct working of an organisation. “There is considerable evidence to show that companies with effective communication strategies are successful, while those with poor internal communications tend to flounder.” (Preface, Book Title: Key...

Marketing Strategy for Fighting against Coca-Cola

Coca-Cola is a leading brand that introduces aggressive marketing campaigns and sustains a strong market position creating value for its customers (www.cocacola). Marketing strategy for fighting against Coca-Cola will be based on a marketing mix (product, price, place, promotion). This strategy will help to create a strong brand image of...

E-Business and E-Commerce Strategies

Introduction E-business refers to the business activities beyond buying and selling such as using the internet to enhance customer service, coordinate activities with business partners, and facilitate communication and electronic marketplaces to better serve the collective needs of the industry. Electronic marketplaces The cost of the technology involved in e-business...

Retail Store: Business Organization Forms to Consider

Introduction With the type of business already in mind it is important to sit down and assess a number of factors that will facilitate the start of the business sustain it and eventually lead to the full growth of the business with profits. Amongst the most important factors that we...

Primer on Organizational Culture

Introduction It has always been man’s nature to become the one to be followed. Even the timid have had this urge within them, as history shows. They have always sought any form of power and went through the way by which it was easiest to achieve that power. It is...

Capital Budgeting Evaluation Techniques

Payback Period The payback period is the ratio of the initial fixed investment over the annual cash flows for the recovery period. If the cash flows are an annuity, the total cost of investment is divided by the annual cash flow to arrive at the payback period. Alternatively, the cash...

The Coca-Cola Company’s Operations Strategy

All firms that offer goods and services have operations activities. However, depending on how a firm is structured, some companies may have discrete operations functions. In this context, operations strategy is defined as a collection of decisions that are critical in shaping the overall functions of an organization and the...

General Electric Company Analysis: History, Strategy, Future

Introduction General Electric Company (GE) is a public corporation established in the US in the last decade of the 19th century and has ever since grown into a giant multinational and a key Wall Street figure and player. Incorporated in 1892, and headquartered in Boston, MA, GE is a giant...

Walmart Inc.’s Supply Chain Innovation

Introduction Supply chain is a critical function of every organization doing international business. Such a process ensures that the required raw materials are acquired in a timely manner while all final products are delivered to the targeted customers. In the recent past, the problems of climate change and global warming...

Managing Information Systems: RFID Technology

Introduction This paper discusses two articles from different sources, comparing them in terms of their content, the technology, and the management aspect is discussed in the articles to highlight what different types of technologies are being used to aid management and how. The articles that have been elected from this...

Workforce Diversity Management

Workforce diversity is an issue which involves ethical and gender, age and professional differences between employees. To maintain harmony, workers should be informed at the start what management’s policy is on diversity and discrimination and perhaps be given some indication of the racial, ethnic, gender, and disability mix of its...

Leadership and Management Elements and Roles

Introduction The dilemma of correlation between leadership and management is one of the most striking problems of business in the twenty-first century. Leadership and management perform essential but different functions in organizations. Management usually maintains stability in the firm, while leadership promotes changes within the organizational structures. Leadership drives progress...

Risk Management Analysis for Business

What is risk management for a business? Risk management is essential for any business as it enables a company to implement projects successfully. It is the way to identify, evaluate, prioritize, and address risks. There are at least five reasons why risk management is important for the business. First, when...

Management: Concepts and Theories

Every employee plays a critical role in meeting the aims and objectives of a particular organization. It is a difficult job for managers to coordinate these roles because the workplace is getting complex and demanding. This complexity makes it difficult to define the word management. Most thinkers define it as...

Organizational Vision and Employee Ethical Behavior

Introduction Companies and organizations are typically governed by ethics. This means that workers’ actions and conduct should be in line with an organization’s code of ethics. To some extent, organizations usually state what they consider right or wrong, depending on their stipulated rules and policies. “Ethics can be defined as...

Concept of the Decision Making Models

Introduction Decision-making implies the process of choosing between two or more options. Decision-making involves weighing the advantages and disadvantages of each choice as well as evaluating all possible options. As such, it is important to determine the possible consequences of each option before determining the best option in a particular...

Customer Service: Essential Part of Business

Introduction Customers are the essential to the business. Basically, the business makes profit from the product sales, so it depends how many customers purchase the company’s products. Recently, most of firms are not only to focus their product’s decoration and price, but also pay attention to those customers who buy...

Communication Skills and Their Role in Organizations

The maintenance of a productive performance by both employees and the management within an organization is very imperative. Due to the diversity in the workplace, there is uniqueness for all. Therefore, it is vital for organizations to create and execute creative communication strategies that enable them to have a community...

Samsung Market Segmentation Strategy

Introduction Proper market segmentation is a vital component of the company’s success and its customers’ satisfaction. Brands like Samsung prove this point by their example, showing that it is crucial to develop products that meet the needs of all groups of individuals. This paper analyzes Samsung’s market segmentation strategy, outlining...

Business Integration-Strategy of the Company

Introduction A company’s ability to factor in its strategy careful analysis of its products as well as market research has enabled it to integrate emerging technologies whereas maintaining low operational cost. The ever-changing global economy that has virtually reduced the world into a global village has greatly informed company’s expansion...

The Minority Executives’ Handbook by Randolph W. Cameron

Introduction Randolph W. Cameron is an author and a reputable businessman of high standing. He is a former management associate in New York’s Avon distribution center in Rye. He has also served as the director of inner-city market development in the company’s New York head office. He has also served...

Portfolio Management and Its Aspects

Introduction In this video, Jennifer Reed explains the process of portfolio management and its segments. She illustrates the difference between project management, program management, and portfolio management. Reed defines a portfolio as a set of projects or programs and other units that are combined to sustain effective management to meet...

Strategic Analysis: Business and Information Technology

Introduction Information Technology refers to both the software and hardware that are used to stockpile, salvage and control information (both tangible and intangible). Strategy refers to a set of analytic technique for understanding and influencing your company’s position in the market places. Discussion Looking back over the years at many...

A Capital Budgeting Decision of the Company

Rejection of the proposed project by the Company Through the analysis of the future cash outflow from the proposed project using the weighted average cost of capital of the company (WACC), it is found that an amount of $ 4,236,990 negative cash outflow will have incurred over total cash outflow...

Soft Beverage Industry’s Strategic Analysis

The beverage industry has been experiencing tremendous growth for a long time now. This is due to the increased consumption of convenience food in all parts of the world. However, this industry has been dominated by two companies leading to what has been termed as oligopoly by many people. Coca-cola...

Making Sense of Change Management

Introduction Some years ago, I worked in a company that specialized in online retailing in the sphere of electronics. The success of the company depended on the appropriate work of its web resources, the official website, the intranet, as well as on an efficient marketing strategy and advertising. I worked...

Exit Outcomes: “Possible Merger of Yahoo! – Microsoft”

Introduction This essay is about Yahoo! – Microsoft talks about a possible merger. The above link is just one part of a series of articles on the merger between these two companies. This essay examines all the articles in the series and elaborates on the learning acquired during the course...

Energy Efficiency Strategies in Cities

Introduction Increased demand for energy and the rising level of Green House Gases emission from urban centers and cities is an agenda that needs to be dealt with on a global level. The challenges presented by energy demands and Green House Emission are of high magnitude and require designing and...

Enterprise Systems Architectures for Information Assurance

Level of Board Involvement – Does the board discuss security issues and the organization’s response? It is necessary to review several official meeting protocols to determine if such aspects as security problems and the reaction of the organization are discussed by the senior management. The choice is appropriate in this...

Organizational Risk Appetite and Risk Assessment

Introduction Risk is an integral component of any business project. In its turn, risk appetite is a concept in the practice of risk management, which is difficult to define. However, it is necessary to assess the risk appetite of a company to provide effective planning of its activities and improve...

Leadership Practices Ensuring Quality

State some examples in which leaders you have worked for have exhibited leadership practices that relate to TQM. Also, provide examples for which they have not? How did their behavior affect you and your co-workers? While working for a highly reputable company in town, I noticed that most of its...

Corporate Governance and Codes of Ethics

What are the major elements that may be included in a strategy to implement business ethics management? Ethics training, managing the relationship with stakeholders, the performance of social auditing, ethics consultations, mission values, hotlines channels for reporting, and code of ethics to govern the organizational operations (Tsalikis & Fritzsche, 2013)....

Cisco Corporation’s Launching New Products

Executive Summary Cisco Corporation was established by Sandy Learner and her husband Len Bosack in 1984. The couples graduated from Stanford University as computer analysts. They started the company on a small scale, producing cable routers for campus buildings. By 1990, the company was positioned at the centre of the...

Balanced Scorecard: Marie Stopes International

The next step in the preparation of a balanced scorecard for Marie Stopes International (Marie Stopes), which is a non-profit organization based in the UK, is preparing objectives related to the customer perspectives. It has been noted that the organization provides health-related guidance and services to women living in different...

Ethics as a Component of Organizational Culture

Introduction Ethics is a crucial component of corporate culture. It is a significant factor in the process of ethical decision-making (Ferrell, Fraedrich, & Ferrell, 2014). Culture is a common approach to resolving issues that are within a set of goals, values and norms. These common values play a critical role...

Expectancy Theory of Management and Motivation

Parts of Expectation theory of Motivation The expectancy theory of management explains people’s willingness to put effort into a task, which translates to performance and achieve performance rewards. The theory believes in the motivation of individuals to work basing on the anticipated outcomes of the work dedicated to a task....

Trade Unions in an Organization

Workers in many occupations want a stronger voice in the workplace and there is increasing recognition that this is a fundamental human right. Do you believe that voice in the workplace is a fundamental human right? In many cases, workers want to have a stronger voice in the workplace. Sometimes,...

IKEA Company’s Marketing Strategy

What strategy did IKEA use to internationalize? What are the strengths and weaknesses of this strategy for IKEA? IKEA developed an aggressive marketing strategy that was costly but achievable. This made the company become the largest warehouse in the world that sold furniture. The company’s strategic plan centered on the...

Business and Customer Relations

Customer relationship management (CRM) is a concept whereby firms use their resources and models to understand and meet the changing needs of customers. Positive relationships can also be established whereby consumers present their insights to ensure every issue is addressed. This discussion explores the importance of CRM and marketing in...

Employee Relationship and Organizational Culture

Employee relationship is one of the essential things in an organization. The relationship between staff and employers influences workers’ performance. It also hinders the business of an organization. Human resource plays a primary role in employment relationships. Additionally, external factors hinder a productive working relationship. Internal Factors that Influence Employment...

Twitter Inc.’s Business and Revenue Models

Twitter is one of the most popular social networking sites in the world. People share short messages with their friends and all other registered users. Twitter is free to use by everyone, which creates the issue of financial support for the project. Since the time of its occurrence, this microblogging...

Ethical Codes for Employees

Introduction Companies are promoted to provide customers with high-quality service. Unfortunately, some cases of inappropriate work performed by employees and even chiefs occur from time to time. Numerous issues that affect the work of the company act as a reason to implement various ethical codes containing recommendations for the employees...

E-Commerce: Marketing Strategies for Online Company

Strategies for Sustaining Competitive Advantage: Strengths and Weaknesses To compete with other online companies, it is necessary to work out viable generic strategies. In this respect, we are planning to implement the following marketing strategies to remain competitive for a long period. They have both strengths and weaknesses: Identifying marketing...

System Project Management: Addressing the Current Issues

Project Risk Management: Definition and Examples Though appearing comparatively recently, the concept of project risk management (PRM) has already been interpreted from several viewpoints and, therefore, gained a full-fledged definition that encompasses its key goals and processes. According to the existing explanation, PRM is defined as the “system to identify...

Work-Life Balance Importance

While working is an important part of maintaining a comfortable life, it is also imperative for individuals to balance their work and the social life. Employees tend to develop work-related stress whenever they are overworked, which implies that they should be provided with time to relax away from work. The...

Contingency and Situational Theories of Leadership

Various theories have been developed to equip practitioners with the necessary paradigms and appropriate leadership styles (Buble, Juras & Matic 2014). Contingency and situational theories also attempt to provide particular frameworks that could be used in organisations. One of the major similarities between the two theoretical paradigms is their being...

Company Website for Happy Clients and High Sales

How has the creation and design of your company website affected the customer ordering process? The website has enabled customers to shop online; they can easily access a list of products that the company has in store and their respective cost. Products that have a discount or are “on-sale” are...

Ethics and Social Responsibility

Introduction The concepts of social responsibility and ethics are the main focuses that have been currently debated by many scholars. This is important in the sense that various corporations are currently being held accountable and responsible for their actions on the society. They are also compelled to account for the...

Consumer Behaviour: James Chung Company’s Case

What are the characteristics of the business market for James’ organization? Business market in hotel industry is varied, even though most of the services are offered to the customers directly and they are presented at the consumer market. Dwelling upon James’ organization as about a hospitality service, it is important...

Culture, Behavior and Organizational Environment

Research question What is the importance of behavior and culture in the process of improving conduct in the organizational environment? Introduction Any type of human behavior is exhibited in a particular environment, which is represented by a social or workgroup, school or family, and, of course, the workplace. Each of...

Organizational Culture and Its Influencing Factors

Admittedly, culture is an inalienable part of every organization as it influences a majority of aspects of organizational life, such as decision-making process, rewards distribution, treatment of colleagues, internal environment, etc. An array of definitions has been given to culture, Hofstede (2001, p.9) defines culture as “the collective programming of...

Composite Systems Decisions

Credit Union and CPI Both the Credit Union and CPI corporations are authoritative in decision making. In credit Union, the board members meet with the upper management every month to decide on the way forward for the organization. They take responsibility for their decisions because they are confident. According to...